Tourism Management

gt-03

Objectives

This course aims to prepare staff with theoretical, technical and practical knowledge for a proactive performance in the tourism system, considering the planning and operations of tourism spaces, company management, and planning and development of tourism products. In the 3rd semester, this course is divided into two different areas:

  • Management of Tourism Companies - aims to prepare staff for managerial tasks in tourism companies and services, such as supervising and managing the planning and management departments, as well as marketing, commercial management, human resources’ management, and quality management departments.
  • Management of Tourism Products - aims to prepare staff for the planning, development and management of tourism products and tourism destinations, undertaking tasks at the level of coordinations, innovation, marketing, events, and managements of tourism activities in national, regional and local organisations.

Career Prospects

Events’ management in several companies and institutions;

  • Strategic, financial and operational coordination and management in tourism companies (travel agencies, tour operators, rent-a-car, cruises, airline companies, etc.)
  • Planning and development of tourism destinations in national and regional institutions;
  • Coordination of commecial departments in hotels;
  • Development, innovation, marketing, and management of tourism products in national, regional and local institutions;
  • Management of information systems, marketing, communication, and distribution in tourism companies
  • Management of Destinations Management Organisations

Numerus Clausus
60 (day course) + 45 (evening course)

 

Criteria for Admission
1) Through the National Admission Office to Higher Education, applicants with the 12th grade are subjected to admission exams in one of the subjects determined by the Scientific and Technical Council of the Estoril Higher Institute for Tourism and Hotel Studies:

 

- (04) Economics or (16) Mathematics or (09) Geography
(Academic Year 2014/2015 | Average of the last candidate placed in the course in the first phase of admission | Day Course – 140,4 out of 200 | Evening Course – 120,2 out of 200)

 

Admission Mark: 60% average mark of secondary education + 40% admission exam mark

 

2) Under the Special Admission system, there are specific rules for professional athletes, students from Portuguese-speaking African countries, and military officials.

 

3) Under the Special Admission system, there are specific rules for candidates who have either completed other higher education degrees or come from foreign higher education institutions.

 

4) Under the specific admission process for candidates over 23 years old, defined by each higher education institution.